Over 80% of executives are dissatisfied with their ability to measure marketing ROI.
When you don’t know, you are guessing. Setrics knows.
4 out of 5 executives expect measurable marketing campaigns - only 29% deliver.
80% of marketing fails - which means most are guessing and guessing wrong.
CMOs spend 8% of their budget on analytics - this will increase 60% in the next three years.