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Over 80% of executives are dissatisfied with their ability to measure marketing ROI.
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When you don’t know, you are guessing. Setrics knows.
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4 out of 5 executives expect measurable marketing campaigns - only 29% deliver.
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80% of marketing fails - which means most are guessing and guessing wrong.
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CMOs spend 8% of their budget on analytics - this will increase 60% in the next three years.