Tag for basic metrics


How to Create the Perfect Hashtag

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Are you one of those people who think that the ‘interweb’ is just a fad? Something that is going to die out soon? If so, you can stop reading. If you are not a crazy person and think that the internet is here to stay, you need to take advantage of it. Using a hashtag to connect your company with your consumers, and those consumers with other consumers, is essential. A hashtag can create a

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Four Basic Marketing Metrics

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What To Look For

Every marketer needs to know how to measure his results. With the amount of time and resources business spend on digital marketing, it would be good for owners and marketers alike to know what to look for when it comes to marketing metrics.

Here are some of the basic and fundamental metrics businesses should use to measure the effectiveness of their marketing efforts.

ROI, ROMI
ROI – Return on Investment

In its most basic form, ROI is how much

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