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5 Reasons your Marketing Campaign Failed

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So you planned, prepared and executed your marketing campaign… and it tanked. What happened? You thought that you had planned everything perfectly and it was going to be a home run. Here are 5 reasons your campaign failed.

Targeted wrong audience – This may be the biggest reason that your campaign fails. You can have the perfect plan with amazing goals and strategies. But if you are selling pop music and targeting

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37 Inspirational Marketing Quotes

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Sometimes you can get overwhelmed when doing marketing, analyzing the numbers, and looking into the big data. Along with allowing Setrics make the data easy to read and understand, we want to give you some inspiration to keep innovating. Check out these quotes about marketing to get energized, motivated and maybe even spark an idea that you can implement into your current strategy.

“Good content isn’t about good storytelling. It’s about telling a true story well.”

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10 Social Media Horror Stories

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Social media has been around for a while but people keep making the same mistakes over and over. Just like Edmund Burke said, “Those who don’t know history are doomed to repeat it.” Learn from these terrible mistakes that have been made on social media so that your company doesn’t become the next PR nightmare.

1. 4 Auto Insurance ‘Accident’- 4 Auto Insurance Quote thought it was a good idea to use Paul

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4 Ways to Help your Company Stand Out

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In the fast-paced world that we live in today it can be hard to stand out from the thousands of messages that are being pushed, on a daily basis, to your audience. In marketing it is important to get your message out but how do you do that? How can you show off your company and still be different enough to get attention? Here are a couple ideas that may help.

Cute Animals – Who

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8 Reasons why every Business needs a Blog

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Great marketing strategy. Blogging is one way to make sure that your search engine optimization (SEO) is where it needs to be. If you want to be found when someone Google’s “who has the best pizza in Utah” you want to get content out there. The more content that you create and keywords you use, the easier it will be for customers to find you.

Give your company a voice. Something that can

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Misconceptions about Big Data

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When it comes to big data, there are a lot of misconceptions. Marketing is hard enough in and of itself but when you throw big data into the mix, it can be overwhelming for many businesses. If you want to simplify the process, leave it to Setrics to do the hard work of analyzing all of the data. They will break down all the pertinent information to let you know what trends and behaviors you need to

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How to Create the Perfect Hashtag

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Are you one of those people who think that the ‘interweb’ is just a fad? Something that is going to die out soon? If so, you can stop reading. If you are not a crazy person and think that the internet is here to stay, you need to take advantage of it. Using a hashtag to connect your company with your consumers, and those consumers with other consumers, is essential. A hashtag can create a

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Why Your Marketing Needs Analytics

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The Power of Measuring

No campaign or business can ever reach it’s full potential without analytics encouraging the efforts, supporting the ideas and measuring the results. Marketing analytics differs from web analytics in that it focuses on finding leads, upping sales and driving traffic to your site, while web analytics focuses more on how long people stayed on a page or how many unique visitors there are to your website. So let’s explore what marketing analytics really is and discover the

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